The value proposition describes the advantages that a company’s products and services will provide to its customers. The Customer Value Proposition can be abbreviated to CVP. It is a marketing word for a statement of a company’s overall value to a consumer in exchange for money. The Customer Value Proposition is utilized to persuade clients […]
We are living in a startup era. Never before have so many businessmen set out on their own, bringing to life their brilliant ideas, be they goods, causes or services. And when these start-ups or emerging organizations hit their speed, obviously their members would consider scaling. The thought of skyrocketing profits or wide-ranging charitable scope […]
If you need to buy a new pair of headphones, where do you go? Give your dog a leash? Or a last-minute birthday present to your niece? Amazon is gradually the solution to those questions. The online retailer has become the go-to shopping destination online with over 500 million items on sale, many of them […]
You’re probably familiar with the concept of something “going viral” if you’re spending some time online. Someone shares a funny video on social media. Many people share it with their relatives, who then share it with more people than ever. Suddenly, a snowball effect sets in, and the video spreads like a virus all over. […]
Everyone knows that with age comes added responsibilities and it is perfectly normal to get nervous about reaching 40. It can also seem increasingly less likely that you will ever be able to strike out on your own and start a business if you want to do so. Despite the conventional narrative of a mid-life […]
Staff management is important in any company as it helps to achieve organizational goals, create a cohesive structure, strike a balance, ensure the best use of all resources and reduce unnecessary costs. It’s not just about moving or pressuring the employees to work harder, but it’s also about making sure they’re working effectively and reaching […]
Technology is changing the way HR departments contact staff, store files and assess the performance of employees. The software makes HR systems more efficient when used well. This may get in the way of managing the company’s human resources when used poorly. Technology allows gathering and breaking down employee data to get an overall picture. […]
Disruptive technology, an advancement that radically changes the way customers, companies and businesses function to embrace the new rapidly growing blockchain technology. Which exactly is Blockchain? Blockchain is a public ledger of peer-to-peer information gathered across a network. Simply put, it is the technology underpinning digital currency such as Bitcoin, Litecoin etc. It is used […]
The culture at work is an organisation’s character and personality. It is a special organisation and a description of its principles, practises, interests, experiences, behaviours and attitudes. A positive workplace culture attracts talent, drives engagement, influences happiness and satisfaction, and impacts performance. An organisation’s personality is influenced by it all. Leadership, management, workplace practises, strategies, […]
